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Session Overview |
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| 8:30 - 9:00 |
Begin Check-In |
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| 9:00 | Track A: Internet Surveys, Mobile Web, and Online Research Methodology Location: Room Z28 Sponsored by aproxima |
Track B: Big Data and Data Science Location: Room 158 In cooperation with the International Program in Survey and Data Science (IPSDS) |
Track C: Politics and Communication Location: Room 149 |
Track D: Applied Online Research (Angewandte Online-Forschung) Location: Room 248 In cooperation with marktforschung.de |
| 9:00 - 10:00 |
A07: Mobile Surveys Location: Room Z28 Chair: Joss Roßmann, GESIS Leibniz Institute for the Social Sciences, Germany How Do Different Device Specifications Affect Data Collection Using Mobile Devices? University of Essex, United Kingdom Does the layout make a difference? An experiment on effects of online survey layout and device on data quality GESIS Leibniz Institute for the Social Sciences, Germany Dispelling Smartphone Data Collection Myths: Uptake and Data Quality in the UK Office for National Statistics (ONS) Large Random Probability Mixed-Device Online Survey Experiments University of Southampton, United Kingdom |
B07: Opportunities and Challenges of Digitalization Location: Room 158 Chair: Cathleen M. Stuetzer, TU Dresden & DGOF, Germany The Variable Harmonization Hub: A case study in Big Data and digital documentation 1: GESIS - Leibniz Institute for the Social Sciences, Germany; 2: Heinrich-Heine-Universität Düsseldorf Data Literacy in the Age of Insight Democratization Norstat Deutschland GmbH, Germany Using Publicly Available Data to Examine Potential Cultural Influence on Concussion Risk in American Football Players Northern Arizona University, United States of America |
C07: Citizens on Social Media Location: Room 149 Chair: Julian Bernauer, University of Mannheim, Germany Political Fandoms as Networks on Twitter: Language-Blind Analysis of Polarized Communication Institute for Web Science and Technologies, Universität Koblenz-Landau Straight Into the Echo Chamber? How Others' Political Stance Influences Tie Formation in Social Media 1: Universität Duisburg-Essen, Germany; 2: Universität Koblenz-Landau, Germany |
D07: Data Systems instead of Ad Hoc Research? Location: Room 248 Chair: Horst Müller-Peters, marktforschung.de, Germany Go beyond ad hoc research: Get inside the mind of consumers GfK, Germany Plan & Track: Using connected single source data for Campaign planning and performance tracking YouGov Deutschland GmbH, Germany Analyzing Budget Data with Market Research Tools: How Efficient Systems Can Provide More Insights 1: DCORE, Germany; 2: Datalion GmbH, Germany; 3: MSR Consulting Group GmbH, Germany |
| 10:00 - 10:30 |
Break |
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| 10:30 - 11:15 |
Keynote Location: Room 69 Cost-Quality Trade-offs in Web Surveys: Finding the Right Balance 1: Institute for Employment Research (IAB), Germany; 2: University of Mannheim, Germany |
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| 11:15 - 11:40 |
Award Ceremony Location: Room 69 The following awards will be presented: - GOR Thesis Award 2019 - GOR Poster Award 2019 - DGOF Best Paper Award 2019 |
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| 11:40 - 12:00 |
Break |
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| 12:00 - 1:00 |
A09: Scales and Don't Know Answers Location: Room Z28 Chair: Katharina Meitinger, Utrecht University, Netherlands, The This session ends at 1:20.
When Don’t Know is not an Option: The Motivations behind Choosing the Midpoint in Five-Point Likert Type Scales University of Gothenburg, Sweden Effects of using numeric instead of semantic labels in rating scales GESIS - Leibniz Institute for the Social Sciences, Germany Do we know what to do with “Don’t Know”? Kantar Public, United Kingdom The Presentation of Don't Know Answer Options in Web Surveys: an Experiment with the NatCen Panel NatCen Social Research, United Kingdom |
B09: Using Smartphone Data for Social Science Research Location: Room 158 Chair: Anne Elevelt, Utrecht University, Netherlands, The Process Quality and Adherence in a Mobile App Study to Collect Expenditure Data within a Probability Household Longitudinal Study 1: Southampton University, United Kingdom; 2: University of Essex, United Kingdom; 3: University of Michigan, United States The Appiness project - How do (un)happy people behave online? respondi, France Enriching an Ongoing Panel Survey with Mobile Phone Measures: The IAB-SMART App 1: Institute for Employment Research; 2: University of Mannheim; 3: University of Bamberg; 4: University of Maryland |
C09: Political Communication and Text Location: Room 149 Chair: Simon Munzert, Hertie School of Governance, Germany Does the Tail Wag the Dog? The Effect of ECB Communication on Deflation Expectation 1: Frankfurt School of Finance & Management; 2: Deutsche Bundesbank; 3: Frankfurt School of Finance & Management,Hohenheim University; 4: Deutsche Bundesbank Cross-Lingual Topical Scaling of Political Text using Word Embeddings University of Mannheim, Germany |
D09: Digitalization in Qualitative Research: Opportunities, Limitations Location: Room 248 Chair: Edward Appleton, Happy Thinking People GmbH, Germany Using VR for Focus Groups: Risks and Rewards Ericsson ConsumerLab, Sweden Out With Words: Are Pictures the New Black? Happy Thinking People GmbH, Germany (Wo)man vs. Machine: If, how, and when to automate Qualitative Research SKIM, Germany |
| 1:00 - 2:15 |
Lunch Break |
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| 2:15 - 3:15 |
A10: Learning Effects, Recall, and Panel Conditioning Location: Room Z28 Chair: Bella Struminskaya, Utrecht University & DGOF, Netherlands, The Dynamics and moderators of panel conditioning effects. A meta-analysis. 1: ZPID - Leibniz Institute for Psychology Information, Germany; 2: University of Trier, Germany Recalling Survey Answers: A Comparison Across Question Types and Different Levels of Online Panel Experience 1: University of Mannheim; 2: RECSM-Universitat Pompeu Fabra Looking up the right answer: Errors of optimization when answering political knowledge questions in web surveys 1: University of Mannheim, Germany; 2: RECSM-Universitat Pompeu Fabra, Spain; 3: University of Göttingen, Germany; 4: University of Michigan, USA |
B10: Mobility and Activity Data from Smartphones Location: Room 158 Chair: Emily Gilbert, University College London, United Kingdom What Really Makes You Move? Identifying Relationships between Physical Activity and Health through Applying Machine Learning Techniques on High Frequency Accelerometer and Survey Data. CentERdata - Tilburg University Squats in surveys: the use of accelerometers for fitness tasks in surveys 1: Utrecht University; 2: University of Mannheim; 3: RECSM-Universitat Pompeu Fabra Marienthal 2.0: Research into the subtle effects of unemployment using smartphones Institute for Employment Research (IAB), Germany |
C10: Privacy and Trust Location: Room 149 Chair: Manuel Günter Cargnino, Universität Duisburg-Essen, Germany The impact of GDPR on political research Kantar Public, United Kingdom Linking survey data with social media data and the importance of informed consent GESIS - Leibniz Institute for the Social Sciences, Germany When Passion Meets Technology: Enthusiasm Influences Credibility and Trustworthiness in Online Health Forums University of Münster, Germany |
D10: Data Science: Bringing Data to Life – Three Applicable and Inspiring Approaches Location: Room 248 Chair: Yannick Rieder, Janssen-Cilag GmbH, Germany Network Analysis – A Neglected, but Highly Predictive Source for Consumer Insight data IQ AG, Switzerland Deep Learning – Decision Making Made Easy? KTH Royal Institute of Technology, Sweden Do German job advertisements differentiate between men and women? How gender-specific language consolidates gender inequality. 100 Worte Sprachanalyse GmbH, Germany |
| 3:15 - 3:30 |
Break |
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| 3:30 - 4:30 |
A11: Methods to Improve Questionnaires Location: Room Z28 Chair: Stephanie Gaaw, Technische Universität Dresden, Germany Context Effects in Online Probing of Sensitive Topics – Explorations Using Survey Data and Paradata GESIS - Leibniz Institute for the Social Sciences, Germany Taking Respondents Seriously: Feedback in Mixed-Device Studies 1: Utrecht University; 2: GESIS Leibniz Institute for the Social Sciences List-style open-ended questions in Web surveys: A comparison of three visual layouts 1: GESIS Leibniz Institute for the Social Sciences, Germany; 2: Utrecht University, the Netherlands |
B11: Online Reputation and Influencer Marketing Location: Room 158 Chair: Christian Kämper, Interrogare GmbH, Germany The Reputation Effects in C2C Online Markets: A Meta-analysis Utrecht University, Netherlands, The Is influencer marketing overpromising? 1: respondi, Germany; 2: respondi, France AI Pack Screening Model - Applying Data, Expertise & Artificial Intelligence to Screen Packaging Concepts PRS IN VIVO Germany GmbH, Germany |
C11: Mixed-Modes and Mixed-Devices Location: Room 149 Chair: Tobias Rettig, University of Mannheim, Germany Coverage Error in Smartphone Surveys Across European Countries Darmstadt University of Technology, Germany Data quality in mixed-mode mixed-device general population UK social survey: Evidence from the Understanding Society Wave 8 University of Southampton, United Kingdom Survey recruitment in 160 characters: Composition and Quality of a new mobile sampling strategy GESIS, Germany |
D11: Alumni Get-Together des Masterstudiengangs Markt- und Medienforschung Location: Room 400 Eine Veranstaltung des Studiengangs Markt- und Medienforschung der TH Köln Das Get-Together ist offen für alle Konferenzbesucher. |
