Conference Agenda

Session Overview
Date: Friday, 08/Mar/2019
Begin Check-In
9:00 Track A: Internet Surveys, Mobile Web, and Online Research Methodology
Location: Room Z28

Sponsored by aproxima
Track B: Big Data and Data Science
Location: Room 158

In cooperation with the International Program in Survey and Data Science (IPSDS)
Track C: Politics and Communication
Location: Room 149
Track D: Applied Online Research (Angewandte Online-Forschung)
Location: Room 248

In cooperation with
A07: Mobile Surveys
Location: Room Z28
Chair: Joss Roßmann, GESIS Leibniz Institute for the Social Sciences, Germany

How Do Different Device Specifications Affect Data Collection Using Mobile Devices?

Brendan Read

University of Essex, United Kingdom

Does the layout make a difference? An experiment on effects of online survey layout and device on data quality

Ines Schaurer, David Bretschi, Isabella Minderop, Mirjan Schulz

GESIS Leibniz Institute for the Social Sciences, Germany

Dispelling Smartphone Data Collection Myths: Uptake and Data Quality in the UK Office for National Statistics (ONS) Large Random Probability Mixed-Device Online Survey Experiments

Olga Maslovskaya, Gabriele Durrant, Peter WF Smith

University of Southampton, United Kingdom

B07: Opportunities and Challenges of Digitalization
Location: Room 158
Chair: Cathleen M. Stuetzer, TU Dresden & DGOF, Germany

The Variable Harmonization Hub: A case study in Big Data and digital documentation

Kristi Winters1, Inga Brentel2, Martin Friedrichs1

1: GESIS - Leibniz Institute for the Social Sciences, Germany; 2: Heinrich-Heine-Universität Düsseldorf

Data Literacy in the Age of Insight Democratization

Angelika Satzl, Dominik Racké

Norstat Deutschland GmbH, Germany

Using Publicly Available Data to Examine Potential Cultural Influence on Concussion Risk in American Football Players

Heidi A. Wayment, Ann H. Huffman, Brian A. Eiler, Patrick C. Doyle

Northern Arizona University, United States of America

C07: Citizens on Social Media
Location: Room 149
Chair: Julian Bernauer, University of Mannheim, Germany

Political Fandoms as Networks on Twitter: Language-Blind Analysis of Polarized Communication

Oul Han, Sarah de Nigris, Matteo Morini

Institute for Web Science and Technologies, Universität Koblenz-Landau

Straight Into the Echo Chamber? How Others' Political Stance Influences Tie Formation in Social Media

Manuel Cargnino1, German Neubaum1, Stephan Winter2

1: Universität Duisburg-Essen, Germany; 2: Universität Koblenz-Landau, Germany

D07: Data Systems instead of Ad Hoc Research?
Location: Room 248
Chair: Horst Müller-Peters,, Germany

Go beyond ad hoc research: Get inside the mind of consumers

Mathias Friedrichs

GfK, Germany

Plan & Track: Using connected single source data for Campaign planning and performance tracking

Felix Leiendecker

YouGov Deutschland GmbH, Germany

Analyzing Budget Data with Market Research Tools: How Efficient Systems Can Provide More Insights

Holger Geißler1,2, Benedikt Droste3

1: DCORE, Germany; 2: Datalion GmbH, Germany; 3: MSR Consulting Group GmbH, Germany

Location: Room 69

Cost-Quality Trade-offs in Web Surveys: Finding the Right Balance

Joseph Sakshaug1,2

1: Institute for Employment Research (IAB), Germany; 2: University of Mannheim, Germany

Award Ceremony
Location: Room 69

The following awards will be presented:

- GOR Thesis Award 2019
- GOR Poster Award 2019
- DGOF Best Paper Award 2019
A09: Scales and Don't Know Answers
Location: Room Z28
Chair: Katharina Meitinger, Utrecht University, Netherlands, The
This session ends at 1:20.

When Don’t Know is not an Option: The Motivations behind Choosing the Midpoint in Five-Point Likert Type Scales

Johan Martinsson, Elina Lindgren, Sebastian Lundmark

University of Gothenburg, Sweden

Effects of using numeric instead of semantic labels in rating scales

Tobias Gummer, Tanja Kunz

GESIS - Leibniz Institute for the Social Sciences, Germany

Do we know what to do with “Don’t Know”?

Luke Taylor, Tim Hanson, Alice McGee

Kantar Public, United Kingdom

The Presentation of Don't Know Answer Options in Web Surveys: an Experiment with the NatCen Panel

Bernard Steen, Curtis Jessop, Ruxandra Comanaru, Marta Mezzanzanica

NatCen Social Research, United Kingdom

B09: Using Smartphone Data for Social Science Research
Location: Room 158
Chair: Anne Elevelt, Utrecht University, Netherlands, The

Process Quality and Adherence in a Mobile App Study to Collect Expenditure Data within a Probability Household Longitudinal Study

Carli Lessof1, Annette Jäckle2, Mick Couper3, Thomas F Crossley2

1: Southampton University, United Kingdom; 2: University of Essex, United Kingdom; 3: University of Michigan, United States

The Appiness project - How do (un)happy people behave online?

François Erner

respondi, France

Enriching an Ongoing Panel Survey with Mobile Phone Measures: The IAB-SMART App

Georg-Christoph Haas1,2, Frauke Kreuter1,2,4, Sebastian Bähr1, Florian Keusch2, Mark Trappmann1,3

1: Institute for Employment Research; 2: University of Mannheim; 3: University of Bamberg; 4: University of Maryland

C09: Political Communication and Text
Location: Room 149
Chair: Simon Munzert, Hertie School of Governance, Germany

Does the Tail Wag the Dog? The Effect of ECB Communication on Deflation Expectation

Falko Fecht1, Malik Hebbat2, Amirhossein Sadoghi3, Michael Scharnagl4

1: Frankfurt School of Finance & Management; 2: Deutsche Bundesbank; 3: Frankfurt School of Finance & Management,Hohenheim University; 4: Deutsche Bundesbank

Cross-Lingual Topical Scaling of Political Text using Word Embeddings

Julian Bernauer, Federico Nanni

University of Mannheim, Germany

D09: Digitalization in Qualitative Research: Opportunities, Limitations
Location: Room 248
Chair: Edward Appleton, Happy Thinking People GmbH, Germany

Using VR for Focus Groups: Risks and Rewards

Michael Björn

Ericsson ConsumerLab, Sweden

Out With Words: Are Pictures the New Black?

Anton Kozka, Sarah Jin

Happy Thinking People GmbH, Germany

(Wo)man vs. Machine: If, how, and when to automate Qualitative Research

Julia Görnandt

SKIM, Germany

Lunch Break
A10: Learning Effects, Recall, and Panel Conditioning
Location: Room Z28
Chair: Bella Struminskaya, Utrecht University & DGOF, Netherlands, The

Dynamics and moderators of panel conditioning effects. A meta-analysis.

Tanja Burgard1, Michael Bosnjak1, Nadine Kasten2

1: ZPID - Leibniz Institute for Psychology Information, Germany; 2: University of Trier, Germany

Recalling Survey Answers: A Comparison Across Question Types and Different Levels of Online Panel Experience

Tobias Rettig1, Jan Karem Höhne1,2, Annelies Blom1

1: University of Mannheim; 2: RECSM-Universitat Pompeu Fabra

Looking up the right answer: Errors of optimization when answering political knowledge questions in web surveys

Jan Karem Höhne1,2, Carina Cornesse1, Stephan Schlosser3, Mick P. Couper4, Annelies Blom1

1: University of Mannheim, Germany; 2: RECSM-Universitat Pompeu Fabra, Spain; 3: University of Göttingen, Germany; 4: University of Michigan, USA

B10: Mobility and Activity Data from Smartphones
Location: Room 158
Chair: Emily Gilbert, University College London, United Kingdom

What Really Makes You Move? Identifying Relationships between Physical Activity and Health through Applying Machine Learning Techniques on High Frequency Accelerometer and Survey Data.

Joris Mulder, Natalia Kieruj, Seyit Höcük, Pradeep Kumar

CentERdata - Tilburg University

Squats in surveys: the use of accelerometers for fitness tasks in surveys

Anne Elevelt1, Jan Karem Höhne2,3, Annelies Blom2

1: Utrecht University; 2: University of Mannheim; 3: RECSM-Universitat Pompeu Fabra

Marienthal 2.0: Research into the subtle effects of unemployment using smartphones

Sebastian Bähr

Institute for Employment Research (IAB), Germany

C10: Privacy and Trust
Location: Room 149
Chair: Manuel Günter Cargnino, Universität Duisburg-Essen, Germany

The impact of GDPR on political research

Luke Taylor

Kantar Public, United Kingdom

Linking survey data with social media data and the importance of informed consent

Johannes Breuer, Sebastian Stier, Pascal Siegers, Tobias Gummer, Arnim Bleier

GESIS - Leibniz Institute for the Social Sciences, Germany

When Passion Meets Technology: Enthusiasm Influences Credibility and Trustworthiness in Online Health Forums

Lars König, Regina Jucks

University of Münster, Germany

D10: Data Science: Bringing Data to Life – Three Applicable and Inspiring Approaches
Location: Room 248
Chair: Yannick Rieder, Janssen-Cilag GmbH, Germany

Network Analysis – A Neglected, but Highly Predictive Source for Consumer Insight

Stefan Oglesby

data IQ AG, Switzerland

Deep Learning – Decision Making Made Easy?

Daniel Jörgens

KTH Royal Institute of Technology, Sweden

Do German job advertisements differentiate between men and women? How gender-specific language consolidates gender inequality.

Daniel Spitzer

100 Worte Sprachanalyse GmbH, Germany

A11: Methods to Improve Questionnaires
Location: Room Z28
Chair: Stephanie Gaaw, Technische Universität Dresden, Germany

Context Effects in Online Probing of Sensitive Topics – Explorations Using Survey Data and Paradata

Patricia Hadler

GESIS - Leibniz Institute for the Social Sciences, Germany

Taking Respondents Seriously: Feedback in Mixed-Device Studies

Katharina Meitinger1, Henning Silber2, Jessica Daikeler2, Christoph Beuthner2

1: Utrecht University; 2: GESIS Leibniz Institute for the Social Sciences

List-style open-ended questions in Web surveys: A comparison of three visual layouts

Tanja Kunz1, Katharina Meitinger2

1: GESIS Leibniz Institute for the Social Sciences, Germany; 2: Utrecht University, the Netherlands

B11: Online Reputation and Influencer Marketing
Location: Room 158
Chair: Christian Kämper, Interrogare GmbH, Germany

The Reputation Effects in C2C Online Markets: A Meta-analysis

Ruohuang Jiao, Wojtek Przepiorka, Vincent Buskens

Utrecht University, Netherlands, The

Is influencer marketing overpromising?

François Erner2, Jonathan Heinemann1

1: respondi, Germany; 2: respondi, France

AI Pack Screening Model - Applying Data, Expertise & Artificial Intelligence to Screen Packaging Concepts

Christian Dössel, Hervé Turpault

PRS IN VIVO Germany GmbH, Germany

C11: Mixed-Modes and Mixed-Devices
Location: Room 149
Chair: Tobias Rettig, University of Mannheim, Germany

Coverage Error in Smartphone Surveys Across European Countries

Tobias Baier, Anke Metzler, Marek Fuchs

Darmstadt University of Technology, Germany

Data quality in mixed-mode mixed-device general population UK social survey: Evidence from the Understanding Society Wave 8

Olga Maslovskaya, Gabriele Durrant, Peter WF Smith

University of Southampton, United Kingdom

Survey recruitment in 160 characters: Composition and Quality of a new mobile sampling strategy

Hannah Bucher, Matthias Sand

GESIS, Germany

D11: Alumni Get-Together des Masterstudiengangs Markt- und Medienforschung
Location: Room 400

Eine Veranstaltung des Studiengangs Markt- und Medienforschung der TH Köln

Das Get-Together ist offen für alle Konferenzbesucher.